Segment Traffic and Engagement - Desktop

Returns the traffic and engagement metrics of a predefined segment of a website on desktop devices. Includes visits, bounce rate, pages per visit, visit duration, pageviews, traffic share, unique visitors and confidence. Historical data goes back 37 months, depending on your subscription.

DeviceGranularityMetrics
desktopmonthly,
weekly,
daily,
last 28 days (daily, weekly)
visits,
bounce rate,
pages per visit,
visit duration,
pageviews,
traffic share
desktopmonthlyunique visitors

To retrieve 'Last 28 days' data, remove the start_date & end_date parameters and set granularity to "daily" or "weekly".

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Price

Hits and data credits will be charged per metric requested, e.g - metrics=visits (1 data credits), metrics=visits, share (2 data credits) up to total of 7 metrics (7 data credits). Pulling this data is limited to 1 concurrent request.

When Using MTD flag it will charge additional credits.

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How to find your Segment ID

  • Use the 'List Segments' endpoint OR
  • Visit an existing segment on the Similarweb platform, and extract the ID from the URL.

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Limitations

  • The Unique Visitors metric is available in monthly granularity only, and currently does not support the worldwide filter.

  • Only individual segments are supported.

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Premium Endpoint

This endpoint is available to customers with access to the Segment Analysis feature in their subscription. Reach out to your Account Manager for more information.

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